William Van Loenen is Chief Product Officer at Mprise Agriware, which delivers ERP and CRM software tailored for the greenhouse industry, connecting finance, sales, production, inventory, shipping, and more. Built on Microsoft Dynamics, it includes mobile app solutions empowering staff in the field and greenhouse. Their 130-member team has executed more than 250 implementations, serving ornamentals, plugs, liners, fruits, trees, shrubs, seeds, and beyond. Visit www.mprise-agriware.com to learn more.